TAG | Sales
There is no doubt that web page audio significantly increases results. If you’re not using audio on your sites, you’re making a mistake. Adding it raises your opt-in conversions. And your sales.
Why does it work?
There’s no real mystery. The web is mostly silent. It makes your site more “human”. It also makes your site feel more real. Audio literally breathes life into your website. And people like to interact with things that are alive!
Here are the benefits
Adding audio increases your profits in two ways. First, you’ll make more sales. Secondly, you will not have to spend as much to make the sales. You see, you’ll be able to skip the expensive copywriter. Simply record an audio message yourself. An authentic message from you will do more than the best ad copy.
You’ll also get better conversions on your list opt-ins. People need to be told exactly what to do. So you make an audio recording that says: Place your email and name into the form and submit. That alone can increase opt-in rates up to 310%!
Some web audio thoughts
Add a welcome to my site message on your main page. Most websites are cold and in-human. Grabbing their attention like this helps you keep them on your site.
Lead them by the had. The same principle the we used to boost opt-ins applies. Use an audio message to lead your visitors through a process. And take them all the way through buying your product.
Get testimonials for your services and products. It’s good to get written testimonials. But an audio testimonial is better. It’s pretty easy to fake a written testimonial. So audio adds real believability. Which boosts your sales for sure.
Power tip
Did you ever think of making a product just by recording some audio? Audio is quicker to produce than anything else. And it still has a high perceived value. The fantastic thing about audio products is people can take them with them on the go. And once you record the audio, you can pay someone to transcribe it for you. This much simpler than writing the eBook yourself!
Is adding audio hard?
It’s not hard at all. You can find a lot of programs that make audio buttons for you. You don’t really have to do anything yourself. The program records and then converts the recording and generates an audio button. You just copy and paste into your website. There’s nothing to worry about.
In closing
Just a reminder of why you want to start using audio. Setting up some web audio will do wonders for all your results. You’ll get more sales. You will also increase your subscriber opt-ins. And you can quickly produce products and website sales copy. You’ll be one of the few you use these strategies. So you’ll be one of the few reaping the rewards. Don’t be bone idle! Add some audio today. 
conversion tips · internet marketing · Marketing · Sales · web audio
